Dealer Financial Services Marketing Manager - 0900...

Description

DFS Background. Bank of Americas Global Commercial Banking Dealer Financial Services group is a leading provider of comprehensive financial solutions to more 10, 0000 clients across the automotive, recreation vehicle and marine industries. A dedicated team of more than 1200 sales associates provide insight and advise based on an in-depth understanding of our clients business and specific industries.


The Dealer Financial Services Marketing Manager will provide end-to-end marketing support for the Dealer Channel (commercial and retail). The manager will be responsible for developing and executing integrated marketing strategies and key initiatives targeted to the dealer existing clients and prospects to support business objectives, priorities to help drive incremental revenue. 

Qualifications
Required Skills:

. 5 to 7+ years experience developing and executing integrated marketing strategies, preferably in B2B and Dealer Financial Services.

. Professional with effective strategic marketing and communication skills

. Effective project management and expense management skills



Desired Skills:

. Knowledge of automotive and recreation vehicle industries

. Manage budget/expenses

. Strategic thinker

. Presentation and platform skill set

. Ability to manage multiple projects in a fast-paced environment

. Self-starter who demonstrates initiative and proactively contributes ideas and solutions.