Director of Brand Marketing

National restaurant chain seeks a talented Director of Brand Marketing.  This role will provide creative and strategic direction; manage consumer insight programs, marketing plan development and execution, menu design and production, and new product roll outs.   Primary accountability will be developing and implementing marketing strategies designed to drive brand awareness, sales, guest traffic and the overall profitability of the restaurants.   This role will report to the Vice President of Marketing and is based in Tennessee. 

Requirements:

Successful candidate must have a marketing background with strong branding experience.  Prior experience working for a multi-unit/multi-state restaurant or retail chain is required.  Organization is looking for an individual with a demonstrated track record of driving brand awareness and sales through other avenues not just inclusive of couponing or limited time offerings.  Strong analytical and creative mind set is needed.  Outstanding communication (written and verbal) and project management skills are a must.  A Bachelors Degree in Marketing, Advertising or related field is highly preferred.