Cons Prod Strategic Analyst IV : 0900042439

This position requires day to day involvement in marketing campaign activities by providing high-level statistically based guidance, analytics and recommendations to marketing and strategic partners. Areas of focus include: 1) application of test data to both marketing analytics and model development, 2) understanding stability of marketing results within market segment and model scores, and 3) stability and validity of model based projections used in various marketing programs based on simple criteria or multi-variable optimization. Daily contact and communication with statistical programmers, modelers, and strategic marketing partners is required to ensure accurate and timely implementation of statistical findings and recommendations. The successful candidate will have a thorough knowledge covering the integration of statistical modeling (OLS, Logistic) with various approaches to segmentation. Candidate will also have the ability to articulate a common framework for the integration of modeling and segmentation based approaches to marketing. The successful candidate will have extensive experience using SAS (BASE, STAT), UNIX, and large scale relational database experience.

 

• Extensive knowledge of statistical theory including hypothesis testing, point estimation and confidence interval estimation.
• 3+ years of experience in an applied setting using advanced statistical techniques to solve large scale marketing objectives with the aid of additional tools such as Business Intelligence (BI) and optimization tools.
• Ability to understand and communicate various tradeoffs among competing proposed solutions from both statistical and practical perspectives.
• The successful candidate will have a thorough knowledge covering the integration of statistical modeling (OLS, Logistic) with various approaches to segmentation.
• Candidate will also have the ability to articulate a common framework for the integration of modeling and segmentation based approaches to marketing.
• The successful candidate will have extensive experience using SAS (BASE, STAT), UNIX, and large scale relational database experience.
• BS/BA in a statistical, engineering, mathematical or computer related field with 7 years applied experience in financial marketing or other statistical employment.