This position has just been filled.
Join TheLadders.com now for access to 53,345 open jobs.
Manager of Marketing Intelligence
Hiring Company Industry:
Consumer Goods / Miscellaneous
Number of Employees:
1,000 - 10,000
Employees
Total Compensation: $100K+
Location: New York, NY
JOB DESCRIPTION
About the company :
Our client is an international leader in consumer goods. Job description :
The Manager of Consumer Insights will be responsible for designing, executing and communicating the results of market and user research to help guide new product development. Specifically, this position is responsible for uncovering unmet and emerging customer needs and communicating insights from this research to internal stakeholders including product planning, design, marketing, forecasting, engineering and R&D. Qualified candidates for this position should be proficient at working in cross-functional, cross-divisional, worldwide corporate environments with colleagues at all levels throughout the company as well as external research vendors, consultants, design and innovation firms, advertising agencies, etc. Demonstrated success in working across geographic boundaries and cultures is essential. Research duties include, but are not limited to, the leading of all aspects of qualitative consumer research as well as quantitative studies where necessary. The ideal candidate will have experience in market research, user experience research, ethnography, global trend monitoring, attitudinal research and concept testing / evaluation. This position will be responsible for conducting ethnographic field studies, site visits, expert interviews and usability studies. An ability to translate findings from this research into actionable findings is essential, as is a passion for driving the voice of the customer into the definition of new products and business strategy. Who we are looking for :
5+ years of Marketing Research experience at professional research/ consulting firms/ design agencies/ leading manufacturer companies. Prefer both agency and client side job experience Experience with New Product Development research is a strong plus Hands on experience on cutting-edge qualitative research methodologies in various fields (ethno, observations, ideation workshop, FGI etc.) Quantitative research experience and knowledge in statistical analysis is a plus. Experience global companies / agencies is preferred. High cultural sensitivity and acceptance of cultural diversity is essential. Team player comfortable interacting with different functional areas in marketing and product development Excellent presentation, prioritization, and communication skills needed Demonstrated analytical, collaborative, consultative and creative abilities needed Strong organizational and time management skills Whats on offer :
Extremely Competitive Salary and Benefits, Generous Relocation Package
Our client is an international leader in consumer goods. Job description :
The Manager of Consumer Insights will be responsible for designing, executing and communicating the results of market and user research to help guide new product development. Specifically, this position is responsible for uncovering unmet and emerging customer needs and communicating insights from this research to internal stakeholders including product planning, design, marketing, forecasting, engineering and R&D. Qualified candidates for this position should be proficient at working in cross-functional, cross-divisional, worldwide corporate environments with colleagues at all levels throughout the company as well as external research vendors, consultants, design and innovation firms, advertising agencies, etc. Demonstrated success in working across geographic boundaries and cultures is essential. Research duties include, but are not limited to, the leading of all aspects of qualitative consumer research as well as quantitative studies where necessary. The ideal candidate will have experience in market research, user experience research, ethnography, global trend monitoring, attitudinal research and concept testing / evaluation. This position will be responsible for conducting ethnographic field studies, site visits, expert interviews and usability studies. An ability to translate findings from this research into actionable findings is essential, as is a passion for driving the voice of the customer into the definition of new products and business strategy. Who we are looking for :
5+ years of Marketing Research experience at professional research/ consulting firms/ design agencies/ leading manufacturer companies. Prefer both agency and client side job experience Experience with New Product Development research is a strong plus Hands on experience on cutting-edge qualitative research methodologies in various fields (ethno, observations, ideation workshop, FGI etc.) Quantitative research experience and knowledge in statistical analysis is a plus. Experience global companies / agencies is preferred. High cultural sensitivity and acceptance of cultural diversity is essential. Team player comfortable interacting with different functional areas in marketing and product development Excellent presentation, prioritization, and communication skills needed Demonstrated analytical, collaborative, consultative and creative abilities needed Strong organizational and time management skills Whats on offer :
Extremely Competitive Salary and Benefits, Generous Relocation Package
Want to See 53,345 Jobs at Your Level?
BE THE FIRST TO HEAR ABOUT $100K+ POSITIONS FOR YOU - BEFORE THEY'RE FILLED!
As a member of TheLadders, you'll have access to:
- The most senior-level jobs nationwide.
- More than 35,000 executive and corporate recruiters.
- Fortune 1,000 positions posted only on TheLadders.com.
You deserve a better way to search.
Join TheLadders today.
Similar Jobs at TheLadders.com
Regional Head of Business Development for Global I... - New York, NY
Director, Web Customer Experience: E-Commerce Ret... - New York, NY
CRM InterAction Specialist Law Firm - New York, NY
Director, Web Customer Experience: E-Commerce Ret... - New York, NY
CRM InterAction Specialist Law Firm - New York, NY